Hansen Hunter (HH) is a Portland accounting firm that has focused on the financial health of healthcare companies since 1979. When they originally came to us, they didn’t have a logo mark and needed our help creating a brand and a website that reflected the high level of professional expertise the company worked hard to achieve over the years. 

Our initial project was developing a logo as part of their branding package. We love the unexpected details so we designed a unique, industry-specific hidden detail: a Roman numeral subtly formed at the intersection of the HH. This clever element is not immediately obvious, but a fun surprise for those who eventually discover it, making the brand memorable and unique.

We then designed and developed their first website, giving their brand a voice while reinforcing a sense of trust in the copy and content we created. We used tranquil imagery throughout to give their clients peace of mind.

We are pleased to have worked with this client long enough to help them evolve with a second generation site that was prompted by Hansen Hunter’s merger with three other companies. They requested our help to blend aspects of their partners’ websites into one redesigned HH website. The content was carefully crafted to represent HH’s expanded services and teams in a unified tone. We optimized the new site with eye-catching animations and layouts. Custom plugins were developed to allow for easy on-going updates, including a system for clients to obtain healthcare credits from webinars and online tests we added monthly to the site. 

Our projects with Hansen Hunter provided a professional look and feel that matched the excellent caliber of their work. They originally relied on referrals from word of mouth, but after working with us, they started seeing an increase in clients discovering them online as a result of the branding and messaging we developed.

Projects:

• Logo Design
• Website Design
• Collateral Pieces